Brand Center includes a Digital Asset Management system specifically designed to support distributed sales and marketing efforts. Finding the right asset in the right format has never been easier. The search engine queries multiple data points including keywords, filenames, descriptions and embedded text. The navigation filters allow multi-level filtering of both editable and static content. Users can also combine the two search options to perform an extremely specific query.
Multiple versions of each image, video and audio asset are created when they are added to Brand Center – so there’s no need to buy additional software to convert a JPG to a PNG or an MP4 to an MOV.